Collections and warm leads
Social Listening gets genuinely useful once you start organizing it. Collections group related posts, and the gap between “posts about you” and “is a partner” is where your best new affiliates come from.
Working with Collections
- Click Create Collection and give it a name and a color
- On any post card, open the menu and choose Add to Collection
- Group every post from a launch, a campaign, or a creator collab into its own collection
Campaign recaps become trivial: instead of hunting posts down one by one, you open the collection and share the numbers.
Import from Affiliates
Import from Affiliates syncs your existing program partners in as tracked creators, so their content shows up in the feed and their Partnership badge is set automatically. Run this once when you set up Social Listening, and again after big recruitment pushes.
Finding warm leads
The most valuable row in the Creators tab is the one that posts about you often, drives real engagement, and has no Partnership badge. That creator already likes the product — reaching out is a warm conversation, not a cold pitch. Check the tab weekly, shortlist these creators, and feed them into an outreach campaign or a program invite.